Builders in Athlone

Whether your are a builder in Athlone or a carpenter in Galway you need to think about using he web to promote your business.  The tradesmen who ignore the web in the past now realise that in the ultra competitive building space that having a website can make the difference between getting a customer and not.

Here are 5 simple steps to getting a website.

1. Gather as much information about what you do as possible.  Photos of of your work,  testimonials and records of work.
2. Contact a website design company who will talk you through the process.
3. Work closely with the company to deliver a professional and complete message.

Search Engine Optimisation

  Search Engine Optimisation is a term that is getting greater recognition in the Irish business community over the past 12-18 months.  As more and more business people put up a website they realise that their new site can be like a idyllic Philippine Island.  Beautiful to the eye but nobody visits it.

Primary Position in Limerick are an excellent SEO company and one of the best in their area.  They provide a free site review and are excellent to deal with.  Why not start with them on your path to leaving the Philippine island and becoming a busy main street business online?

If the business you are has any level of competition on web search it is highly advisable looking at working with a reputable Search Engine Optimisation expert.  Beware out for the information on the web that tells you that it is just a matter of following 10 steps to getting found on Google.

Yes there are a lot of sensible practical steps to help that happen but for a term that a lot of people are looking for speak to an SEO expert. The right person will advise you on correct B2B and B2C strategies to getting your website found for the correct business terms.  It is not a short term engagement either and involves the right mix of on page changes, internet marketing, off page development and actual work on your whole business strategy in general.

Google Analytics Doesn't Do Everything

Well it doesn't claim to do everything to be fair.  Its latest release makes it a huge mistake not to use it on your website and it is well worthwhile spending sometime playing with the advanced features for your site.


If you have a website and do not know your site statistics it is pretty straightforward to add it to your site in the first place and this is one of the first things that you should do when you build a site.

One of the things that does make me wonder from time to time is how would a person know that someone called them based on their phone number on the site.  More and more people just use Google as an advanced Yellow Pages.  You should at least ask people how they found your number but unless you log calls using a CRM system you more often than not forget to.

It would be excellent if there was a Phone Analytics tool that could show how much of your business from a website was from viewing the phone number and then dialling.  Perhaps it exists on an off-line tool like the CRM system above but I think for the moment you just need to ask.